Updated: 06:15 EDT, 4 August 2011>
Out: Randi Zuckerberg, has quit her job as marketing director of Facebook
Randi Zuckerberg, Facebook’s marketing director and sister of multi-millionaire founder Mark, has resigned - to start her own social media empire.
Miss Zuckerberg is leaving the company after six years to start her new venture aimed at helping other companies 'become more social'.
In her resignation letter she wrote about her achievements at Facebook adding, 'Now is the perfect time for me to move outside of Facebook to build a company focused on the exciting trends under way in the media industry.'
Her new company is allegedly called RtoZ Media, a play on her initials.
According to sources, a three-month maternity leave away from Facebook gave Miss Zuckerberg time to reflect on her career.
Facebook confirmed the departure in a statement, which said: 'We can confirm Randi has decided to leave Facebook to start her own company.
'We are all grateful for her important service.'
There was no comment from her brother Mark.
The news comes after the former Facebook marketing director called for an end to on-line anonymity last month.
Miss Zuckerberg said internet users would 'behave a lot better' if everyone had to use real names when surfing or posting on the internet.
She made the comments during a round table discussion on cyber bullying.
The ubiquitous social networking site, which has been at the centre of recent controversy over internet privacy and bullying issues, currently requires all its members to use their real names and emails when signing on.
Silent: Facebook founder and CEO Mark Zuckerberg has not yet commented on his sister's departure
'I CAN AFFECT CHANGE': ZUCKERBERG'S SISTER LEAVES FACEBOOK
'I have spent my years at Facebook pouring my heart and soul into innovating and pushing the media industry forward by introducing new concepts around live, social, participatory viewing that the media industry has since adopted.
'We have made incredible progress, but there is still much to be done and other ways I can affect change.
'Now is the perfect time for me to move outside of Facebook to build a company focused on the exciting trends underway in the media industry.'
Miss Zuckerberg argued the end of online anonymity could help curb the trend of trolling and harassment on the web.
Speaking at a Marie Claire panel discussion on social media, she said: ' I think anonymity on the Internet has to go away.
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'People behave a lot better when they have their real names down. … I think people hide behind anonymity and they feel like they can say whatever they want behind closed doors.'
The comments echo those of former Google CEO Eric Schmidt who has previously labelled internet anonymity a 'dangerous' precedent, before predicting government intervention will one day lead to its demise.
Privacy advocates have however condemned previous attempts to dismantle on-line anonymity.
Critics complain that the forced introduction of some kind of 'on-line passport' would damage the freedom of speech and blunt the internet as a tool for dissidents to speak up against oppressive governments.
The panel also pressed Miss Zuckerberg to list what forthcoming safeguards the site has to protect security, she declined.
She added simply: 'There's so much more we can do.
'We’re actively tying to work with partners like Common Sense Media and our safety advisory committee.'
Beginning: Miss Zuckerberg is leaving the company after six years to start her new venture aimed at helping other companies 'become more social'
Source : http://www.dailymail.co.uk/news/article-2022212/Randi-Zuckerberg-quits-Facebook--start-social-network-company.htmlThanks you for read my article Randi Zuckerberg Quits Facebook... To Start \'her Own Social Network\' Company