Shopify SEO Review: Topping The Rankings In Ecommerce

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>Shopify’s primary function is as an ecommerce website builder.

Shopify is the gold standard for setting up shop online, and its SEO is built around that functionality. It has all the features you need for your online stores to perform well in search.

Widely used and widely revered, Shopify has been used to build over 600,000 stores and counting. Ecommerce is a big deal, with annual sales already in the trillions. It pays to get your products online and in the mix. As Shopify themselves say, >‘global ecommerce isn’t a choice; it’s a necessity.’

You need to think about SEO differently where ecommerce is concerned.

Although the fundamentals are the same, getting a


to rank well is different to getting a


to rank well. Shopify structures its SEO around this fact, which makes it terrific for that purpose.

As ever, we don’t expect you to take our word for it. We’ve tested its features for ourselves, measuring them against competitors like >BigCommerce. Pros and cons are listed immediately below. Looking for a more thorough breakdown? We have that too.

Or for those of you already using Shopify and looking to get the most out of it, we’ve also put together our top tips for improving your search performance.

Further Information:

Shopify Review – our comprehensive view on Shopify

Shopify Pricing – we break down the value of their plans

Shopify vs. BigCommerce – we discuss which is better

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Shopify SEO Review: Topping the Rankings in Ecommerce
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